Jada P, Wizkid’s Partner, Speaks Out Against Baby Mama Label
Jada Pollock, the partner and manager of Nigerian music icon Wizkid, recently addressed the widespread label of “baby mama” that has followed her despite her significant achievements. In a candid interview featured in BET’s Queens of Music documentary, Jada, who is soon to become a mother for the third time, shared her thoughts on the title and why she feels it diminishes her true contributions.
Jada’s journey with Wizkid goes beyond motherhood. As a manager, she has played a crucial role in building the global legacy of the Afrobeat superstar, helping to elevate his brand and African music as a whole. Her frustration stems from the fact that much of her hard work and entrepreneurial spirit are overshadowed by the label “baby mama.” She recalled an incident when Wizkid won a Grammy for the song Brown Skin Girl, a milestone she was proud to be part of. However, when the news was shared, the focus was not on her role in his success but on her being labeled as Wizkid’s baby mama.
Reflecting on this, Jada stated: “The narrative isn’t seen as you’re an entrepreneur, hardworking, businesswoman. I’m kind of more titled as Wizkid’s baby mama.” Despite the label, Jada made it clear that she is proud of her achievements as both a mother and a businesswoman. “Not only am I a mother, but I’ve been able to be a manager as well and help to build a great legacy. The result and the history of what I’ve done tells it all,” she emphasized.
Her statement went viral on social media, sparking diverse reactions. Some netizens acknowledged her hard work and eloquence, while others pointed out the complexities of mixing business with pleasure. Critics argued that her relationship with Wizkid, especially their children, had led to the label sticking, regardless of her professional achievements. On the other hand, fans of Jada appreciated her strength and resilience in the face of such labels, many expressing admiration for her mature and respectful approach to life.
Jada’s story is a reminder of how women in the entertainment industry are often reduced to stereotypes, despite their significant contributions. Her experience sheds light on the ongoing challenge of redefining women’s roles beyond traditional labels, advocating for recognition based on their accomplishments rather than their relationships.